The Battle for the Online Customer
” A SATISFIED CUSTOMER IS THE BEST BUSINESS STRATEGY OF ALL .” – MICHAEL LEBOEUF, AMERICAN BUSINESS AUTHOR The Conversion Struggle in E-Commerce Traditional retail is encountering notable difficulties as e-commerce revenue continues to grow …
The Ugly Truth Behind The Returns
“BUY LESS. CHOOSE WELL. MAKE IT LAST.”- VIVIENNE WESTWOOD, FASHION DESIGNER The Paradox of Choice Due to the pandemic, online shopping has accelerated in growth even faster than foreseen. Theproliferation of online channels and the …