Hyperpersonalized Shopping Experiences.
One Fashion Passport.
We enrich your existing customer data, and give it a soul.
Why Choose Contour Lab
Most brands and retailers know what customers bought or clicked on. Almost none know who they are as a person: their body, their described style, their real intent But how do you personalize for a customer you don't actually know?
Enrich What You Already Have
We enrich your CRM, whatever shape it's in today. We build on the shopper data you already have, and fill in what's missing or not yet centralized without any replacement. API-first and plug-and-play with the tools you already run, from CRM (Salesforce) to e-commerce (Shopify), Klaviyo, and more.
Know Your Real Customer
Consent-based, unified omnichannel shopper data finally tells you who's really shopping, and how to serve and talk to them. Less confusion and discussions in the board/management room: real customer data next to your marketing persona, gives leadership objective ground for strategic decisions.
Serve Them Better, and Prove It
Enriched customer profiles, built on consent-based data, unlock better design decisions, sharper marketing segmentation, and tailored recommendations. Better products and personalized inspiration lifts conversion, decreases returns. On top of that, it builds loyalty and a higher customer lifetime value.
Our Clients
Testimonials
"At Marie Méro, we believe in truly knowing and recognizing our customers. We work with Contour Lab to stay close to them, not just in our physical stores, but online as well. Personalized style advice and outstanding customer service are at the heart of what we do, and now we can offer that DNA also online."
Marline Michiels
Marie Méro
"Exceptional customer service is what sets SKM apart. Helping shoppers navigate hundreds of brands and thousands of products with confidence is how we elevate their experience. With Liv from Contour Lab, we bring that same high-quality service online, making every customer feel expertly guided and personally supported."
Dominique Somers
SKM
"We believe fashion should fit you, not the other way around. Contour Lab helps our ABELONE WILHELMSEN customers find their perfect fit and support them in making confident, sustainable choices easier while reducing waste. It’s a meaningful step toward a more thoughtful way of consuming fashion."
Abelone Wilhelmsen
Abelone Wilhelmsen
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